Saturday 14 July 2012

The Greatest Moments in Sports.(Super Hot Best Seller) ? Marketing ...


Experience all the action of the GREATEST MOMENTS IN SPORTS!

If you had to pick the greatest thing in sports you?d ever seen, what would it be?

Was it a miraculous comeback?
An amazing catch?
A game-winning buzzerbeater?
Or something completely different?

The best thing about sports is that you never know when a great moment is going to happen. And everyone has a different opinion about what the greatest moments are. Sportscaster Len Berman reveals his favorite moments in sports and offers this challenge?what are yours?
The Greatest Moments in Sports

Hear the cheers, create and share your own memories, and let the debate begin! Plus, the included CD features many of the actual broadcasts?you?ll hear all the drama and excitement as it happened!

HEAR THE ACTUAL BROADCASTS OF:

DAVID TYREE?S Super Bowl helmet catch
WAYNE GRETZKY breaking the NHL scoring record
A RECEPTION SO GREAT they call it ?immaculate?
MICHAEL JORDAN?S championship buzzer-beater
and SIX MORE GREAT MOMENTS on an EXCLUSIVE AUDIO CD.

PLUS DISCOVER THE INSIDE STORY BEHIND:

How a young Tiger Woods destroys the field to win his first major championship
Why one race-car driver is called ?The King?
College basketball?s biggest upset
When Babe Ruth tells a pitcher where he?ll hit his home run?then does it.
The Greatest Moments in Sports

Editorial Reviews
From School Library Journal
Grade 4?9?Forty years as a sportscaster gives Berman plenty of experience to choose the 25 greatest sports moments. His writing is lively, humorous, and informative?just right to sustain kids? (or adults?) interest. Quality photos throughout are another plus. Each of the entries for the individuals chosen includes a brief biographical profile with birth date, birthplace, height, weight, and a fact about their accomplishments. Other boxes feature interesting trivia such as the price of a baseball ticket in the 1930s being a little more than a dollar. Another describes the amazing typical breakfast for swimmer Michael Phelps. An audio CD that includes many of the moments as they were broadcast live is part of the package. A ?Listen to the Moment? icon appears in the text to cue readers. Another positive is that definitions of various terms (e.g., horse racing?s Triple Crown) are in the text instead of in a separate glossary. Of course, there are a few minor details that aren?t so great, too. Only two women: Nadia Comaneci (her perfect 10 performance in the 1976 Olympics) and Billy Jean King (her highly publicized match against Bobby Riggs in 1973) and one women?s team (1999 U.S. Women?s World Cup Soccer) are highlighted. Arthur Ashe?s profile (his 1975 Wimbledon Championship) omits the cause of his early death and his fight against AIDS discrimination. Nonetheless, this is an excellent choice for anyone who is into sports.?Kate Kohlbeck, Randall School, Waukesha, WI
Copyright ? Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
From Booklist
There is always room to quibble about the choice of selections in any compilation of great sports events, and in this one, it could be argued that there is a bias toward male athletes. Of the 24 great moments highlighted, only 3 involve women. The pages feature a good mix of sports, however, with baseball, football, and basketball covered along with horse racing and boxing, and in some cases, the chapters move beyond moments to cover entire fascinating careers. Berman, a sportscaster, recounts each event in an appropriate gee-whiz tone, which is carried over to his narration on an accompanying CD that gives play-by-play audio highlights of many of the events covered in the book. One puzzler: Berman describes Wayne Gretzky?s hometown of Brantford, Ontario (population over 90,000) as a ?tiny town.? Still, readers and browsers will enjoy paging through this compendium?s stories and action-filled photos. Grades 6-9. ?Todd Morning
The Greatest Moments in Sports

Product Review 1.

My son LOVES this book and I am loving the interaction it has brought us as well. My six year old son looks through the book, picks out the next sport he wants to read about, and then we learn about the characters (we are reading about boxing tonight and basketball after that!). He?s so into it, he actually brushes his teeth early so we can have time to read the book together!
The Greatest Moments in Sports

Thus far, we?ve read the US Women?s soccer, Miracle on Ice, Secretariat, and David Tyree?s catch. Each time, we?ve listened to the CD audio clip and then gone on to the computer and watched various videos/highlights of each event.

Early highlights:

- My son now has ingrained in his head that the Preakness will always run around his birthday and is held in the city where a friend of his just moved to and he now wants to go to it! Tremendous.

- My son now understands that when a team is supposed to lose, but wins, it is called an UPSET. Priceless.

I highly recommend this book to any parent who enjoys bonding with their child (while educating him/her about some of the greatest sports moments, figures, and teams of all time.

Lastly, I am also purchasing a bunch to give to clients as holiday presents ? nothing better than to give a gift that will keep on giving ? and hopefully they?ll think of me occassionally!
The Greatest Moments in Sports

Product Review 2.

This book is accessible to both pre-teens without being patronizing at all. Its really a reference that can be enjoyed many times between parents and their children. Any child into sports will certainly enjoy this book, and it is also worth checking out ?The 25 Greatest Baseball Players of All Time? by Len Berman which was also released recently and is very similar in style.
The Greatest Moments in Sports

Source: http://iblog.at/terryfernandes/2012/07/13/the-greatest-moments-in-sports-super-hot-best-seller/

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